I’m one of those people who occasionally clips coupons. I also hunt for them online using my home PC. So when KOMO aired a report this week about a company that provides an app that lets you download coupons to your mobile phone, I was intrigued.
But as the story shows, both consumers and businesses may be ripped off. KOMO tried out the service with restaurants, attractions and retailers near the Seattle Center. None of them would accept the paperless coupons and said they weren’t valid. The company, Cellfire, blamed a third-party partner. Watch the story.
As a consumer, would you use coupons if they could be downloaded to your cell? As a business, would you accept a coupon that wasn’t paper?