Washington State

Office of the Attorney General

Attorney General

Bob Ferguson


WASHINGTON, DC – Sen. Mark Kirk, R-IL, Sen. Richard Blumenthal, D-CT and Rep. Dave Reichert, R-WA have added their voices to the tens of thousands of Americans signing online petitions and letters to Backpage.com, calling on the online classified site to end so-called “adult services advertisements.”

“Every day, more voices join those speaking on behalf of young people sold by pimps on Backpage.com,” said Washington State Attorney General Rob McKenna. “It’s wrong when pimps traffic human beings and it’s wrong for a major corporation to monetize such exploitation. Backpage executives must decide if they will continue to be impervious to public opinion and immune to any sense of shame, or do the right thing.”
Washington State Attorney General Rob McKenna also referenced the development when he addressed a meeting of the National Association of Attorneys General (NAAG) earlier this month.

Most adult services ads are understood by those in the classified advertising industry and law enforcement to be euphemisms for prostitution. State attorneys general and police officers throughout the country say the ads facilitate the exploitation of minors, pointing to frequent arrests of those posting, propositioning or sexually assaulting minors posted on the site – even though Backpage executives say they spend significant resources rooting out ads that include minors.

Backpage.com generates tens of millions of dollars per year for its parent company, Village Voice Media Holdings, on such advertisements. 

As Connecticut’s Attorney General, Blumenthal led the successful effort to help end adult services ads on Craigslist. He also fired the first salvo against Backpage.com, calling the site’s adult services section “little more than online brothels.” Blumenthal pointed out that the Voice-owned site has a moral and legal obligation to purge ads that promote trafficking.

McKenna says it’s not too late for Village Voice to do the right thing, and Rep. Reichert agrees. A career in law enforcement gave the former King County, Wash. Sheriff a firsthand knowledge about the plight of minors recruited and exploited by traffickers.

"Runaways often flee from abuse at home and end up alone on the streets," said Reichert. "Criminals target them because no one notices they're missing and too often they wind up in the hands of pimps who sell their services on websites like Backpage.com. These kids need our help and I will continue to investigate how we can prevent online classified sites from being used to harm them."

Sen. Kirk believes the key to ending child abuse under backpage.com is raising the public awareness to the “profit first” mentality at Village Voice, which has turned a blind eye to this tragedy.  “Citizens are disgusted to learn how often children are being used as prostitutes in their own backyard,” said a spokesperson for Senator Kirk. “Senators Kirk and Blumenthal will not rest until children are no longer victimized by this website.”

On Aug. 31, 2011, McKenna and 45 other attorneys general sent a letter to Backpage.com calling for information about the company’s stated efforts to delete advertisements for sex trafficking, particularly those that could involve minors. To date, 48 states and three territories have joined the effort to hold Backpage.com accountable.  In addition, more than  97,000 Americans signed an online petition created by Groundswell asking Village Voice to “stop selling ads that others use to sell minors on Backpage.com by shutting down the Adult section of the website.”

In February, a groundbreaking bipartisan bill passed the Washington state Legislature, making it illegal to knowingly publish an escort ad involving a minor. It offers an affirmative defense for those who can show they obtained age verification before an ad was published. McKenna made his fellow attorneys general aware of the bill, suggesting that similar legislation should be considered in other states.

In a column in Sunday’s New York Times, Nicholas Kristof called Backpage.com, “a classified advertising Web site that is used to sell auto parts, furniture, boats — and girls.”


Janelle Guthrie, Director of Communications, (360) 586-0725